The system
behind the release.
Most artists have distribution. What they lack is structure, campaign discipline, and a system built for their lane — country, Americana, Southern Rock, faith-driven music.
MPI is selective. Not everyone gets in. That's the point.
What MPI Is
Distribution is built in.
The system is the product.
Most artists have access to distribution. What they lack is a structured release process, campaign discipline, and tools built for a specific lane.
MPI is built from real release volume, not theory. Every framework, every automation, every scoring metric was forged inside an active catalog — 165+ songs, 52 albums written and produced, one release every Friday without fail.
This isn't a distribution upload button with a dashboard tacked on. It's an operating system for artists who treat releasing as a discipline.
Distribution to all DSPs
Your music, everywhere. Royalties tracked, splits visible, ISRC managed.
6-Week Release Playbook
A structured cycle framework with automated reminders and campaign templates.
Streaming Analytics
Real data from Spotify, playlist tracking, and the MPI Artist Score built on your actual metrics.
Presave & Fan Gate Tools
Automated pre-save campaigns, smart links, and fan-gate flows that grow your list every release.
Who This Is For
Built for a specific kind of artist.
This is for you if…
- You release consistently
- You want a release system, not just an upload button
- You're willing to execute on a plan
- You want ownership with structure
- You're in country, Americana, Southern Rock, or faith-driven music
This isn't for you if…
- You're looking for a cheap upload tool
- You release when you feel like it
- You're unwilling to follow a release process
- You expect someone else to do the work for you
There are better options for all of the above. This isn't one of them.
Pricing
Four tiers. One system.
Every tier includes distribution. The higher you go, the more MPI invests in you.
85% royalty to artist
- Distribution to all major DSPs
- MPI Score tracking
- Release calendar & playbook
- Streaming analytics dashboard
- Royalty tracking & statements
- Campaign tools
- Strategy guidance
MPI earns when you earn. No upfront cost — we grow together.
Apply for Foundation100% royalty to artist
- Everything in Foundation
- Keep 100% of royalties
- Pre-save & smart link campaigns
- Campaign automation tools
- Priority email support
Own your revenue. Pay a flat rate, keep everything you earn.
Apply for Accelerate100% royalty to artist
- Everything in Accelerate
- Dedicated release management
- Quarterly strategy reviews
- Editorial playlist pitching
- Sync licensing submissions
- Custom campaign builds
For artists ready to scale with full MPI support behind every release.
Apply for PremierMPI-funded campaigns · negotiated split
- MPI funds your release campaign
- Up to $20K marketing budget per release
- Performance-based scaling
- Full MPI team behind every release
- Artist retains creative control
Extremely selective. Artists are invited — not applied for. MPI identifies Partner artists based on MPI Score, trajectory, and fit.
Invitation OnlyThe Process
How to apply.
Applications are reviewed on five criteria. You'll know exactly where you stand.
-
01
Submit your application
Takes 10–15 minutes. You'll need your Spotify profile link, release history, and a description of your current release process.
-
02
We score you on 5 criteria
Platform momentum, creative quality, release consistency, marketing effort, and brand alignment. Every application is reviewed by a human. No auto-rejections.
-
03
You hear back within 14 business days
Accepted applications move to onboarding. Declined applications receive a full scorecard — not a form rejection. You'll know exactly what needs to change.
-
04
Onboard and run your first release cycle
Your first 6-week release cycle begins. The system is pre-loaded. The calendar is set. You execute.
Applications are scored on
The MPI Artist Score
Your growth, quantified.
Every artist in MPI has a score from 0–100 built on real streaming data — not follower counts. Your score tells you and us exactly where you stand.
The Founder
Joshua Mollohan
Built from real release volume, not theory.
Joshua writes, produces, mixes, and masters his own catalog. He releases every Friday without exception. MPI was built to solve the operational problem most independent artists never solve: how to release consistently, at volume, with structure and discipline.
Every system inside MPI was built inside an active catalog under real release pressure — the 6-week playbook, the campaign automation, the MPI Artist Score. None of it is theory. All of it was stress-tested against real releases before it was offered to anyone else.
MPI Artist Services is a division of Mollohan Production Inc., based in Colorado.
"The reason MPI is selective is simple: this system only works if the artist is willing to work it. The 30% rejection rate isn't about gatekeeping — it's about maintaining the discipline the platform was built on."
— Joshua Mollohan
Ready?
Apply for access.
Applications are reviewed within 14 business days. Declined applications receive a full scorecard — not a form rejection.
30% acceptance rate · Country, Americana, Southern Rock, faith-driven music